SCROLL
BRANDING & STRATEGIES BY JEREMIE YEUNG
ANNE MARIE WONG
Artistry
Anne Marie is an awarded professional hair artist known for her creative and unique hairstyles.
The curvature typography (inspired by hair curling generally involved in hairdos) and creativity feel of the hair artist was illustrated through typography representing her signature.
Wedding Hairdo
As a professional hair stylist, Anne Marie is well known for wedding hairdos. It was observed that hairpins are common key accessories used in hairdos.
Illustrating Anne Marie's logo with a hairpin was ideal.
Elegance
Professional hair artists are mostly reputable because of their refined works and uniqueness. In the wedding industry, elegance is a must to be trustworthy and relevant to the market.
The simplicity and cleanliness of the colour choice and style of the logo best reflects the elegance concept.
CONCEPTUALISATION
LOGO DESIGN
Vladimir Script
Advent Pro
Regular
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
Thin
Advent Pro
Vladimir Script
Extra Light
Light
Regular
Medium
SemiBold
Bold
TYPOGRAPHY
VISUAL ELEMENTS
LINE ARTS
SIGNATURE - FONTS
COLOUR PALETTE
GRADIENT FROM #FFFFFF
PRIMARY COLOUR #FFFFFF R255 G255 B255 C0 M0 Y0 K0
PRIMARY COLOUR #000000 R0 G0 B0 C75 M68 Y67 K90 or C0 M0 Y0 K100
GRADIENT TO #000000
VISUAL IDENTITY